The actual dress was black and blue. The confusion came from how lighting and color perception tricked people's brains, making some see it as white and gold. It became a viral example The white gold or blue black dress: The widely published original Download Scientific Diagram Is That Dress White and Gold or Blue and Black? The New York Times The Dress": Why People See White and Gold or Blue and Black Picture Of Viral Blue And Black Dress Also Shows White And Gold, And Twitter Is Arguing Over It Again Evie Magazine